Thursday, 7 December | 16:00 – 16:30
THE RISE OF INGREDIENT-LED BEAUTY INDUSTRY IN INDIA
India’s young demographic is looking for natural, organic, chemical-free, or environmentally friendly brands. There are many opportunities for the companies operating in the beauty and personal care space to tap into these trends by mapping their innovation pipeline centered around ingredients. Amid this evolving landscape, the steady increase in demand for ingredient-centric beauty and personal care products is evident. Companies are responding to this demand by centering their messaging around transparency and functional benefits of ingredients. We will look at the snapshot of beauty and personal care market in India with a strong focus on attributes and positioning driven by the rise of ingredient-led beauty products.
MAIN PARTNER : EUROMONITOR INTERNATIONAL
SPEAKER
Ms. Pallavi Arora
Research Analyst – Health & Beauty, EUROMONITOR INTERNATIONAL
Pallavi Arora is an Analyst at Euromonitor International, based in Bangalore. She specializes in Health & Beauty vertical and leads the research and content for industries including but not limited to beauty and personal care, apparel and footwear, and consumer health in India.
She regularly engages with industry stakeholders to discuss market developments and trends. She leverages various Euromonitor’s capabilities to help clients grow their business. She authored a blog on Ayurvedic ingredients which talks about how prevalent natural and ayurvedic claims have become and how brands are responding to increasing consumer awareness of ingredients. Her expert opinions on the beauty and fashion vertical are often highlighted in trade press articles.